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Frontier People Group, Marketplace Multipliers
In our Global Marketplace Multipliers series, we’ve been focusing on the largest unreached people groups* globally, those exceeding 10 million in population. This list has expanded to 36 groups, including two that grew beyond 10 million since the series began....
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Frontier People Group, Marketplace Multipliers
Uzbekistan, in Central Asia, is home to the Uzbeks, numbering 28,516,000 in the country and 32,497,000 worldwide. Uzbeks are known for immigrating and working in many other countries nearby in particular. Beyond this population there are also a sizable number of...
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Frontier People Group, Marketplace Multipliers
The Pashtun people of Pakistan represent a community uniquely guided by the ancient ethical code that is known as Pashtunwali, which can be translated as “Pashtunness” or as some call it, “the way of the Pashtuns.” Pashtunwali principles revolve around hospitality,...